7 Key Words To Reach New Home Buyers

No need to panic.

Sometimes a headline can lead people astray.

This goes especially for young, first-time home buyers who may be reading headlines discouraging them to buy. And when buyers get discouraged, we as real estate agents can get discouraged too. The key here is to really get to know the ins and outs of the market and recognize when an opportunity presents itself.

Keep calm and keep selling.

The worst thing you can do as a real estate agent is freak out. If you freak out, the client freaks out and then it’s bye bye sale. Real estate guru Steve Harney sits down with Coach Tom Ferry and explains how to act when the market seems down and convince young buyers they can still get in it.

Harney’s 7 words to live by are “calm down, sit down, sit, plan, act.”

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